SvD – YouTube unlike anything we’ve been through
Swedish Daily Newspaper – Svenska Dagbladet or SvD writes an interesting article about how YouTube is so different from traditional media, that traditional media icons, like Oprah, are having a hard time harnessing it.
The article is actually about a book called the YouTube Reader where they mention yours truly while discussing the YouTube phenomenon. (If someone could help me translate this better, that would be great!)
“Other contributions in the anthology highlight examples of successful vloggers – video bloggers – and studying how they managed to create successful brands. Among the more well-known and interesting examples is “Hot For Words” – where Marina Orlova (a sort of blend between Frederick Lindstrom and Victoria Silvstedt) teaches the etymology behind different words that her faithful and the environment crowd asked her to look at. Her imagery – with a mixture of sex appeal and teachers inside like admonishing – has proved a remarkably effective way of getting out etymology.
Jean Burgess and Joshua Green show that Orlova playing in six is just part of what in reality is a complex media strategy. Orlova commented frequently on the Internet, pick up and thank the commentators, corrects any errors and quickly tie together different social networks that arise around her video channel. Her ability to engage in network provides direct effect: both financially and in audience. Orlova has become a so-called cross-over hit, and now increasingly visible in other media as well.“
Here is the article run through Google Translator.
And here is the article in its original language.
YouTube Reader is available on Amazon. Or the Wallflower Press.
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I can’t read Swedish, but I can edit.
Here’s a first rough draft.
“Other contributions in the collection highlight examples of successful vloggers (video bloggers) and examine how they built successful brands. Among the more well-known and interesting examples is “Hot For Words”; Marina Orlova (a sort of blend between Frederick Lindstrom and Victoria Silvstedt) teaches the etymology behind various words requested by both her faithful audience and random visitors. Her imagery, a mixture of sex appeal and your favorite teacher’s encouragement, has proved a remarkably effective way to promote etymology.
“Jean Burgess and Joshua Green show that Orlova ???playing in six??? is just part of what is in reality a complex media strategy. Orlova leaves comments frequently on the Internet, singles out and thanks individual fans for their comments, corrects any errors and quickly ties together a variety of social networks that have grown around her video channel. Her ability to immerse herself in the complex network has a direct impact financially and on the size of her audience. Orlova has become what is often called a cross-over hit; she is increasingly visible in more traditional media outside her own online videos.”
I have no idea what “playing in six” means.
You know, Marina, if I’m going to do your homework, I ought to get at least a kiss in return.
Dontcha think?
Twitterpated ‘n’ Frustrated
quite the compliment :!:
Wow! Moving ahead faster than Oprah! This is great Marina but pretty soon your most faithful fans will be begging for cars! Congrats on another positive article.
if needed
not ,, You can always ask http://www.youtube.com/watch?v=M2ez11LkUwM if he will help You.
+46 738 412937 my cellphone
[email protected] my MSN
[email protected] my email
+46 739214 837 my shrink
:smile: Kalinihta for Good Night
Just enjoyed your “Pie” piece on G4TV.
[CATBIRD'S SEAT]
Goodnight, Dear Teach. Sweet dreams.
This is really neat. Great for you, Marina.
it´s a fair translation, minor grammatic errors and some words in swedish…
Why invent the wheel twice …
Please feel free to ask any pinpointed question, par example, if there are some particular words, grammar ,,, tell me and I will do my outest to explain.
Please read my http://blogg.englunds.info/#post70 how to explain that in words better … please help me out.
and why comes all female in duo..?
ThE
I try to think….heavy :| …The Geography of Recession…peace out tonight—rhiannon :cool:
don´t pot try just think , interesting , dicipline , :razz: in topic :arrow:
http://blogg.englunds.info/#post72
- You pointed
no te ,,,M ar is Or. Please ,,, ?
– it´s important to Know what You do not know into knowledge of what You know
<KNOW(L)edge…
:cool:
notice My comment @ http://www.hotforwords.com/2008/07/26/incubi-succubi/comment-page-3/#comment-154779
“playing in six” => sexual role playing? or sexual playfulness.
sex appeal…
the number 6 in swedish is pronounced ‘sex’.
It looks like a packer fan or …Green Bay…[traffic] cameras…hello packcat :smile: :lol: happy as a clam[Favre] :P
Thanks,
I WAS a packer fan… and will be again once Favre retires or the shareholders wise up and Fire the egocentric clowns – TT & MM.
The line is holding at 2 safeties for ms rodgers tonight.
Hey, leonard, looks likw we have another Packer hater. Is it because of how they treated Brett? I mean, they still have one of the youngest defenses in the league. Just wondering.
And you still get to play Detroit twice a year!
BF gonna be runnin’ around like a jacked off house cat tonite! :mrgreen:
:lol: :razz: :lol:
Lions are packer “cat toys”…mouse diet… :lol: —bare the white pirates tonite and the cajun winsNot Enough Tears (original)
Hejsan, Marina:
Jag älska dig! Du är fantastik!
Hej då!
Din vän, Joel
OMG… :lol:
:lol: :mrgreen: :cool:
edit is back to working hooray :!:
AAA call us, we to fix your Saab. Where hangar?
“… a sort of blend between Frederick Lindstrom and Victoria Silvstedt”.
You’ve got to be pretty happy with that.
Fredrik Lindström is briliant. :)
He had a tv-show on the swedish tv channel “SVT 1″ (Svensk television – Swedish television) where he went on a trip through Sweden and tried to come to an understanding about accents and lifestyles in the modern sweden and the antique sweden. Really interesting. It’s on svtplay.se if anyones interested. It’s in swedish though, of course.
Hee, it sounds you are from Sweden.
Marina:
So could you do that for her?
Quite a humorous whilst also informative article
:grin: Pelle Snickars media researcher. ;-)
funny, i clicked on this and i’m hearing a cocoa advertisment on television
Hey. I’m swedish. :D
I’m glad they mentioned you in the article. Good going Marina!
I think they captured the (jist or gist?) of you quite well. :grin:
I loved the section where he described you and the channel.
Another interesting perspective and the YouTube phenomena.
I wonder what he meant by the statement;
“a sort of blend between Frederick Lindstrom
and Victoria Silvstedt”
I know who Victoria is, and you are ten million times more gorgeous, but I understand his comparison. But, Fredrick?
Hmmm, must investigate.
Ah ha, Fredrik Lindström has become a household name in Sweden through his documentary series Värsta språket about the Swedish language on Sveriges Television. He is a Swedish linguist.
Great company to be in.
Way kewl.
…and here I thought Victoria Silvstedt translated to Victoria’s Secret!