Changes at YouTube pt. 2

cn-e-t-ytLook at who CNET mentions in the first sentence in this article!  :-)  Read the article here.

They talk about professional content coming to YouTube and how people like me will have to compete with it.

I don’t see it as a bad thing at all… in fact it may bring more people TO YouTube who will then hopefully discover my content as well.

What do you guys think?

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  • http://www.youtube.com/xxstokjrj1xx John

    what are you saying this time?

  • http://wired.reddit.com/sexygeeks_2008/?s=top pedanticKarl – Click Here to Vote 4 Marina

     
    Secondly…..
    OK, I just had to get that out there.

    Yes, I think it can work both ways, especially when people discover that the professional content is boring and those people look for more entertaining and personable videos such as HotForWords.

  • greatestpotential

    :smile: feeling optimistic (reads article)

  • http://sostire.ca/ BillyB

    …”Every time I thought I’d got it made
    It seemed the taste was not so sweet
    So I turned myself to face me
    But I’ve never caught a glimpse
    Of how the others must see the faker
    I’m much too fast to take that test ”
    Ch Ch Ch Changes
    “Strange fascination, fascinating me
    Changes are taking the pace I’m going through “

  • pig-in-a-poke

    Competition is good. Someone comes up with an idea, which another entity improves upon or modifies. This creates a fertile environment for other new ideas which can be incorporated into the first, and so on. Aren’t you proud of your baby? Hold on to it ferociously, but I don’t think I need to advise you on this. Good work! Where is my niche, though?

  • seesixcm6

    Dear Marina,
    With these big partners, it looks like YouTube will have built-in advertisers for many products. They will provide more content and perhaps it will bring in more customers and more advertizing revenue in the future.
    I think you’re future on YouTube is assured because you are highly popular and none of the new management would want to lose one of their best attravtions.
    For us as customers, I think we’ll see a set of fees or subscription costs for the type of entertsainment we want to see. If they charge us for watching your channel, your income would likely increase, even if you lose a few customers.
    I hope you enjoy the concert, tonight.
    Seesixcm6

  • http://www.youtube.com/xxstokjrj1xx John

    Hopefully this will bring more viewers your way Marina, As for premium content making for large audiences, for You Tube I can’t see it happening. To much competition with DVD, satellite, and no ads.

  • http://www.youtube.com/xxstokjrj1xx John

    was that suppose to be one of their best attractions or aggravations?

  • mittfh

    Someone at C-Net likes you :)
    Third word in the article, and a screenshot which doubles as a handy link to this site…

    Meanwhile, it appears that instead of the previously mentioned four tab system (three for professional media companies, one for everyone else), it will be the existing four (Home / Videos / Channels / Community) plus Subscriptions (presumably for the contents of the existing Subscriptions panel) and Shows (for all the professional media company stuff).

    I suppose the biggest difference for users will be an easy to understand separation of content into “The Big Boys” and “Everyone else”. If they’re bringing advertising into TBB section, then presumably the Related Videos there will be for other media companies; although hopefully the “Everyone else” section will still be able to link to the TBB section.

    And if they can reel in significant additional quantities of advertising, then hopefully they’ll be able to resolve their spat with the PRS and other copyright clearing houses. Although it wouldn’t surprise me if clearing houses restrict access to the premium content to people from the countries they’re based in, thus resulting in ever-increasing numbers of “This video is not available in your country” messages. Unless they can hide those from search results…

  • freebird

    Let’s hope you continue to get “written about” in newspapers, magazines, blogs, TV and such, then you’ll continue to attract new viewers to your professional and entertaining, high-quality videos. How you and Youtube/Google monetize this traffic is what I don’t know much about.

    I continue to maintain that serious earnings from HotForWords merchandise is a missed opportunity if you do nothing about this.

    10-4 over and out!
    Freebird :smile:

  • seesixcm6

    Marina is an attraction, to me. I didn’t catch that typo. Seesixcm6

  • http://sostire.ca/ BillyB

    Alex will be happy to know you are going to see Bruce Springsteen. Bruce is brilliant, especially in duets, but great in any venue… puts so much “feeling” in his stuff. Hope you really enjoy the music.

  • http://www.youtube.com/xxstokjrj1xx John

    Exasperation, that’s beginning to be my view of the internet, seeing a time you could search a word such as “pants” and get enough information to write a thesis on the subject, now you type pants in a search it’s just someone wanting to sell you some.

  • http://www.youtube.com/xxstokjrj1xx John

    I’m just joking , I knew what you meant.

  • http://www.youtube.com/user/DPS670950 Me Lika Do The Cha Cha

    I wouldn’t worry about it,
    they can’t compete with you, yet;
    or when you’re on your game, that is :mrgreen:
    Where the new shows may have an edge is
    is in their output. The front-of-house people
    will be who we see, while the back-of-house
    people do the scripting and post production.
    Plus, they’ll be trending to see what tweaks
    to the format will attract a larger audience,
    and immediately implement positive changes
    seamlessly – quickly rejecting tweaks that fail.
    Once they establish a peak audience trend,
    they’ll peruse that group’s interests and keep
    them primed with entertaining and novel new
    formatting, without sacrificing the credibility
    they establish. I doubt there will be any room
    for experimenting with controversial topics,
    as they are in it to make money and keep their
    audience. They’ll run it like a business venture.
    Marina runs her site as a school, and can take
    risks as she deems suitable. If the format fails,
    she doesn’t have to answer to stockholders or
    a corporate structure.
    I look forward to these changes because Marina
    will have to adopt a more competitive nature.
    This should alleviate the whimsical experiments
    and get her back on track producing lessons at
    the pace, and of the nature, that made HFW a
    popular site, initially.
    Sometimes the way forward, is to move backwards.

  • http://www.hotforwords.com Marina

    You don’t like my new videos? I’m really upset because I am VERY excited by the new videos… plus I am having so much fun making them!

  • thegorn

    As long as it’s “not left to chance”.
    Like to request the word: [TABOO]

  • http://www.youtube.com/user/DPS670950 Me Lika Do The Cha Cha

    Yes, I do like the lesson videos – absolutely!
    I would love to see the gidget video (since
    Gidget is a portmaneau word) and you would
    look hot on a surfboard….

  • http://www.wheelnanddealin.com tnmountainman

    I dont know if you would be interested but, it might be to your advantage to join the new online lounge. I am sure you will gain many many more fans! There are important/popular people in this new place. Check it out and you could also put your videos on here and gain much more popularity, Click here to check it out and join if you would like?

  • wetsuit5

    Marina,

    Competition by itself is not a bad thing.
    It causes improvement.
    Sounds like it’s going to a Hulu style.
    When I want to see reruns, I will watch reruns.
    When I want to see you, I don’t want to see reruns.
    Your loyal folks will stay your loyal folks.
    But this may effect your bottom line.
    I wouldn’t worry about it now, but I’d also be keeping my eyes open for other outlets for your talents.
    While what you are doing now is all good and fine, all things change.
    We are only seeing a fraction of your talents now.
    You may need to develope an option where you can move on.
    I still think you would be a great modern day Lucille Ball.
    The grey matter between your ears is really attractive.

  • leonard

    I agree with you…GO MARINA. :smile: GO. :lol:

  • http://www.youtube.com/CheVolay Che Volay

    I have all the confidence you will adjust to the changes and succeed.

    {Che remembers a long time ago suggesting you put more theater in your videos, if you had listen to me you would have been ahead of the curve or in the forefront. Sometimes Che gets to peak into the future.}

  • http://wired.reddit.com/sexygeeks_2008/?s=top pedanticKarl – Click Here to Vote 4 Marina

     
    When you go to YouTube, click the VIDEOS button in the upper left of the page, then look at the Categories on the left side of the page. It shows; Shows and Movies as “New”.

    According to one of the articles, this content can only be seen in the US, so it will be interesting to see what Bob, James, aLx, Chemical and others in Europe have to say about this.

  • http://www.youtube.com/CheVolay Che Volay

    I was well aware you were sticking to a formula at the time since this was an efficient way to create multiple videos in a timely manner.

  • http://laserradio.com/gallery2.html wyo550

    You’ll be fine (both in terms of growing your subscriptions and being on the right side of the professionally-produced/ advertiser-supported fence at Youtube) as long as you keep the H4W content clean and family-friendly and constantly work on affiliating your production with real content-producers- not the flashly crowd of internet wanna-bes (that miserable p-diddy thing H4W did a couple weeks ago did NOTHING for you…or us, your audience. I’d compare that mistake to the one Channel 9 Denver made tonight, doing a two minute sports piece on the inside-lip tatoo of some moron pro basketball player. There is nothing to be gained for a sports audience from seeing a moron show the inside of his lip and see the word KOOL…and his saliva…and his bad teeth.) Watch who you play with Marina. I hope you call that lady in Burbank I emailed you about. She can tell you how to grow into what they’re doing.

  • neuroway

    EXACTLY! HOORAY!

    Well said wyo550! If you’re a sheep don’t fuck around with wolves! Especially black ones!! P-diddy weirdoes furthermore! With bad teeth! Stay were you belong on the freeway!

  • koalabear

    The changes are not obvious.
    I didn’t notice it until I read pK’s message. ( see below ).

    Repeats of Star Trek – how geeky is that :smile:

  • leonard

    Quote
    “If everything seems under control, you’re just not going fast enough.” – Mario Andretti …..it was sitting and waiting…Hilarious Tubing Wipe Outs to Music

  • http://roadrunner.com deathrow

    $$$

  • neuroway

    @Leonard

    Awesomely interesting video! Thanks!

    However, I noticed that these folks are roped. I would think this ain’t no freeway, and the poor fellows obviously cannot stop on the side of the river to relax and siesta. I think that’s the reason why they are so hilarious. :smile:

  • suprstock

    I THINK; YOU’R GREAT , MARINA

  • neuroway

    Well Piap,

    I’m sure competition is quite a good and enjoyable thing. However, as William Cornelius Van Horne once upon a time said, “The biggest things are always the easiest to do, because there is no competition”.

    Having said this, and for no obvious reasons, I feel a bit tired. It seems my brain has been running a little too fast on this.

    I would assume your niche is where you want it to be. But don’t take my word for it of course. Your niche may very well be where you don’t want it to be too I guess. :cool:

  • http://www.youtube.com/watch?v=cwO6kIdgVSU PageDoll

    I’m pretty sure you’ve seen the future and haven’t even realized it.
    Marina,with every video you make your presentation becomes more “professional” in appearance, style, effects, and just recently, acting. If you keep progressing at the pace you’re curently at and by the time the big-wigs stake their clam on YT, you’ll be getting offers to produce content for them!

    You’re right. When the studios ellbow thier way onto YT I’m certain you will find a way to use it to your advantage and when you do, the studios will be blowing up your phone trying to get you to sign with them.
    Then you know what happens? Mamma gets a new pair of pumps!
    Can I get a WooWoo!?! :grin:

  • bobsully

    Just keep your website going. For myself, personally, I gave up on YouTube a long time ago, but I love your website and that is where I access your videos.

    Your videos are very well done. For me it is the value of the content and the way you make them personal. I’m not one impressed by what is called “professional” productions of videos these days. It’s about creativity and in your case, instruction. You make learning fun, and I learn, that’s the big advantage your videos have over those contrived merely for entertainment.

    The thing that makes your videos so special is no secret, its you, not YouTube.

  • Chmacka

    No, not a bad thing at all…

    Google bringing pay-per-view to YouTube:

    “… We do expect over time to see micropayments and other forms of subscription models coming as well,” said Google Chief Executive Eric Schmidt…

  • http://calling-muggins.blogspot.com/ muggins

    I think you are secure in your niche @ utube, Marina, but I really think you need to package a late night movie show, much like Elvira had, except not as a vampira, but in your utube personna. Show a cheap movies hosted by Marina, Hot For Words, teaching us about words or phrases in the movie, or oddities, or dress up to themes in scenes. A different wardrobe each show, with Gorby (he’ll have to join the union, but I think the going rate for his appearance would be $700, so it’s worth it.), and guests. And celebs would love to appear on your show to plug their new movie. I’m telling you it’s a “natural”. They’ll be able to get sponsors, without a doubt. Don’t get too close to this response, because I have the sniffles and sneezed a couple of times.

  • nearlynot

    maybe I’m missig something, but – I skimmed the article. Why another website for tv’s and movies?? You can go to Hulu or directly to stations for those!! I hardly go on Youtube myself. Can someone correct me if I’m being obtuse??

  • nearlynot

    I love your new videos. How are they going to keep people”primed” with repeats of old tv shows. There is nothing that they are doing that is new-unlike you and your videos. Keep up good work

  • http://uk.youtube.com/user/jamesingtonthethird James

    I think its awful. Putting people like me to the back so they can use you as a money making machine.

  • http://uk.youtube.com/user/jamesingtonthethird James

    Perhaps you should see this Marina, its not what I think about you… but it does contain some points that I think could make partners think again about how immune they are to YouTube.

  • alatus_leo

    As per usual, fantastic if you live in the US, not so much if you’re residing in Belgium!

  • http://www.ffstv.com FFSTV.com

    I guess it depends on how they separate the content. I hope that the flow between the studio and partner side are unrestricted.

  • http://www.hotforwords.com Marina

    Use me as a money making machine? You mean use the studios while they put people like us in the back, right? I am bunched in with you on this James.

    I do feel that no matter what, people will always click on “Videos”, meaning “user generated content” as that is a million times more interesting than say reruns of “90210″.

    I think YouTube needs to pay for the $2 million a day it’s costing to run the website and if that means sticking ads on some TV shows while leaving the rest of os to be able to make and upload videos, then that’s awesome!

    Where is the downside there? They don’t promote the user generated content as much? Well, that could be true, but they users have always had to fend for themselves from the beginning anyway, so I don’t see too much of a change in that regard. I’m still not happy with the Popular category being the default.. all day yesterday YouTube was ONE video.. that lady from Britain’s Got Talent.. which demonstrates to me that search plays a big part in what shows up in popular.. and it’s too heavily weighted in that area.

  • http://www.hotforwords.com Marina

    Hulu is owned by NBC and Fox.. the other networks don’t necessarily want to put money in their competitor’s pockets… and they don’t want to bear the brunt of building their own video website. Why not team up with the largest, biggest video website in the world and put your content there? That’s why this is happening.

  • http://www.hotforwords.com Marina

    i know.. odd, right? Maybe what he means is that producers in the future can offer their videos for free, but with ads.. or they can be watched for 5 cents with no ads. Choice is up to the viewer. I think that’s a model that will be happening at some point in the future all over the net once a proper micro-payment system gets put into place.

  • http://www.hotforwords.com Marina

    Thanks bobsully! :-)

  • http://www.hotforwords.com Marina

    :mrgreen:

  • leonard

    Rise and Shine…[rise and shine...up and at'em]…ADEM

  • http://uk.youtube.com/user/jamesingtonthethird James

    Just after I posted that I had a second thought. I now think that YouTubes movie thing will crash and burn, the reason why is this; YouTube has forgotten that there is an invention called the television that people would much rather watch movies on than the internet, where you (usually) have a much smaller screen, and of course you don’t have to wait whilst the tv downloads information from the network! What I meant by the money making thing is, YouTube makes no money off me because I am not a partner, but they do make money from you because you are. Sometimes I wonder why they don’t just put ads on every video, but then I am thankful they don’t. I think this will fail badly. YouTube is trying to target thick users I think, people that get a computer and just never bother to organize it at all, the kind of people that think a tracking cookie is some kind of cyber food, (I am off to make a vid about this) but now what will happen is YouTube will change but when people notice what has happened they will just go click the videos tab, because thats what they always used it for. They can change it as much as they like… but they can’t change the people that use it. They are trying now… but it won’t work.

    Also, I think in a way its people like me that sort of represent the partners. The partners are probably to scared to say anything ( I know I would be if I was as successful as you)

    If sxephil said ” I hate the new YouTube its not fair, its corrupt and biased” YT would drop him faster than you can say most popular. But if I say it, its fine. because I am just a small channel that has no impact on YT whatsoever.

    GRR, they think they have it all worked out…. But eventually the WILL come unstuck.

  • ihearbs

    cool we can link it to our forehead microchips :lol:

  • ihearbs

    till you can watch youtube on tv easily. :wink:

  • http://uk.youtube.com/user/jamesingtonthethird James

    watched for 5 cents with no ads

    Or an adblock to stop everything? Sorry, I know how you feel about that. :wink: If I am honest though and YT does start doing that, they will make people start finding adblocks, then when they use them it will probably affect thier revenue… So it would be a VERY bad move for YT, but a move I hope they make, because they need a kick where it hurts… Thier greedy pockets..

  • http://uk.youtube.com/user/jamesingtonthethird James

    I hope they don’t look here and get ideas! You already can, on the ps3. but the videos dont have an hd option.

  • hankhoogwater

    I don’t need professional content in YouTube. For me YouTube will become less attractive that way.

  • Chmacka

    This all reminds me of Rapidshare. In its beginnings, it wasn’t such a bad service. It became more and more popular over time and as people started almost depending on it, it started introducing knew “things” – like all those time and bandwidth limits that, over time, became more and more strict and could only be avoided by purchasing a premium account. Is the same thing going to happen to YouTube. Will it somewhere in the future become You-Pay-To-Tube?

  • http://toastytech.com/guis/bobboot1.gif Bob

    I too had noticed that and my initial thought was that it will give the current YouTube video makers time to see what effect it will have on their operations and to adapt, whilst allowing them to carry on as normal; however, it depends on what percentage of their audience is from USA vis à vis The Rest of the World, as to how great an effect it will have.
    Do you have any figures on the HFW demographic?

  • logischabbaubar

    Maybe they’re targeting at smaller companies that are currently selling videos on their own website. Football clubs here, for example, sell videos of their Bundesliga and European Cup matches on their own website. Many of these clubs have an own Youtube-channel. Why not selling their videos via Youtube?

  • http://toastytech.com/guis/bobboot1.gif Bob

    Good point. As my grandmother was always saying, “Never a door closes but another one opens.”
    Since Marina was spouting Julius Caesar in the Guess the Word Game, here is another quote in a similar vein:-

    “There is a tide in the affairs of men,
    Which, taken at the flood, leads to fortune;
    Omitted, all the voyage of their life
    Is bound in shallows and in miseries”
    (Julius Caesar, William Shakespeare, 1564-1616)

    Life’s greatest laurels do not always go to the most intelligent, smartest, or strongest; more often than not, they rather attend those that recognize and seize their opportunities.

    Everybody gets opportunities, but not everybody recognizes and seizes those opportunities. Even among those who do recognize an opportunity, only very few have the courage to take the chance and seize their opportunities.

    To enjoy greater measures of personal success and achievements, you must develop the discernment and courage to recognize and seize your opportunities.

    God makes the waves: surfers just ride them!

    As William Shakespeare recognized centuries ago, the dynamics of personal success in life are similar to those of the waves of the sea. Surfers will readily understand this analogy: we do not build the waves, but it’s up to us to ride them when they come!
    – From Discover Yourself.

    I’m sure Marina will find a way to profit from these changes, one way or another.

  • logischabbaubar

    I’ve got some friends who are regularly watching US TV shows on the internet here. Not on official sites, of course, the big media companies get neither royalty payments nor a share of ad revenues.

    If the American media companies don’t want our money, that’s their decision. I don’t care about that. People who want to watch these shows early here can do so, and there’s nothing that the old media companies can do about it.

  • nearlynot

    o.k. Thanks for info. I still prefer your teaching videos.

  • http://www.youtube.com/xxstokjrj1xx John

    Sorry to say my viewing habits aren’t going to change just to satisfy some ad executives. I didn’t sign up to you tube to watch ads, but was a good source for entertainment where ad content could be easily ignored. The premium content channels will be regulated into the same category as my tv viewing habits where i start changing channels when an ad comes on. Since there is no other channels similar too you tubes premium channel to switch too, it will be just something i wouldn’t find very much use for,and will just ignore all its content to compensate for a lack of other similar channels.

  • http://www.youtube.com/user/bsomebody13 bsomebody

    The most important part is that Marina is going into this positively, examining the situation, gaining input from various sources, and finding out the method that is going to work for her. She is not bitchin’ and moanin’ about how it’s “not fair.” It is the way it is, and Marina is finding the favorable conditions that come along with nearly all challenges.

    I hope YT keeps the user-made vids a priority. Marina’s logic seems sound in this. If, however, YT is simply chasing the almighty $, then Marina and others will need to demonstrate to YT how their user-made vids will be an economic asset to YT and ultimately to Google. I believe it was ChaCha’s comment below, that Marina’s format is more of a school type of situation. I agree with that. The educational opportunities need to be kept at the fore, and everything else built around that.

    Marina seems to be way ahead of all of us in this. She has a plan, and has shown she is willing to change that plan as circumstances change. Keep up the awesome job, Lady Marina. We will stand by you :cool:

  • http://captainjack.ws Captain Jack

    What do I think. Epic fail for the current YT partners. It’s not about bringing more people to YT that is at issue. Looking at the numbers of visitors this is a non-issue. Hulu has 2% of what YT has and is making big bank from it’s proven business model. So what has Hulu proven here? UGC has very little value for advertisers do not want to be associated with UGC that might put a bad image on their products or services. Even I would not want my ads anywhere near Athenewins content. None of their viewers would want to purchase my services. It would be a waste of my advertising dollars to do so. That’s the simple fact of business advertising. Where will my ads be place next to and what will I see in my ROI? Period!!!!!

    How is a low budget producers going to compete with BIG budget networks? It’s not going to happen! What makes a low budget product survive is the chance of being bought out big budget companies or heavily funded from a VC . That is how the model has worked for many years and still does today. “You really don’t make any REAL money from a business until the day you sell it.” The planet is littered with examples of this and this concept and is a subject that is taught at major universities.
    Owning a small business is just a job. Building and selling is were the money is made. Just ask any professional entrepreneur or venture capitalist. VCs will always ask you to state your {exit strategy} in your business plan. That strategy is how are you going to sell your business or desolve it. This is basic knowledge of any business major.

    So unless there is a plan for all the YT partners in selling their show to network TV, they really are just employees (ok not really)/ contractors of YT. This term partners is false. They are not partners in the true sense of the word in a business arrangement.

    I see YT not phasing out UGC but more like putting them in the back of the store behind the curtain with the other adult material. YT will never get rid of UGC for they generate mega traffic. In other words they are the engine for YT but will be hidden under the hood of the car so the ugly thing is out of view.

    ___/)____

  • originalistrick

    More great media attention. Way to go, Marina!

    As far as I’m concerned they can put movie and tv reruns, sports, or any commercialized crap on there they want. I completely understand they need to find a way to intelligently monetize it or it’s all over. For everybody. I agree with your position, Marina, as long as they keep sites like yours totally separated from the rest.
    My viewing habits won’t be affected at all. I’ll never want to use YT to see that stuff. Just keep giving me my Marina and HFW.

  • nomusician

    Just as long as copyright isn’t taken from you. Read the find print.
    I’ve had but negative experiences with companies like Sony – who put out a HD5 walkman (it’s supposed to be a _Hard Drive) but it doesn’t distinguish between what is already copyright and what is your own material, so whatever goes onto the device that’s yours still cannot be put back onto your PC (say, if you’ve bought a new motherboard). What’s mine is mine, and no one else should have the right to take it. Sony wasn’t able or willing to deal with this copyright issue. If I had the money and energy, I’d sue them. But read the fine print….
    Where are consumer rights when you need them?
    For both Sony and YouTube you cannot find a proper hyperlink to send your feedback or get any personal support. (Doesn’t change even when you become a paying customer I imagine).

  • http://http://www.youtube.com/user/CoolLikeYourMom coollikeyourmom

    Hi Marina,

    I haven’t been on YouTube very long, so I don’t know if this has been addressed or not, but why didn’t YouTube ask the users (who generate content) if they would be willing to pay, say $9.99/year, to help cover costs so changes like these wouldn’t have to be made? Many people are upset because they simply were not given a choice in the matter. Newbies and small fish seem to be getting run over. Do you know what the stats would be on income if they tried working with the small-time users instead of against them?

    Thanks,
    Monica a.k.a
    CoolLikeYourMom

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